GOOD SERVICES

Since 2014, we make good things happen around the marcomm industry. The Good Company is not just a dream come true, but a challenge we’re taking up everyday with the same good energy. Among us, there’s over half a century of experience in managing marketing & communications projects from quite a few perspectives. That gives us angle, wit, accuracy and critical thinking.
But what makes us really, really good, is that we take on every project as if it was our own, from the very first briefing to the very last detail. An oursourced powerhouse for your marcomm plans. We don’t use recipes, we create them.

Strategy

Integrated

Advertising

PR

Social

Creative

Digital

OUR CLIENTS

Some of our most cherished clients along the way:

GOOD WORK

We’re dynamic and happy to accept challenges.
That is why we’ve flexed our muscles in quite a few industries, with quite different challenges.

GOOD TO KNOW

Stemmed from our experience, here are some good thoughts about the marcomm industry. Skim through, and you’ll be sure to find relevant insight or pointy opinions that will not only let you know us better, but might provide some fine ideas to start your brainstormings with. You’re welcome! 🙂

As I am writing this article, OpenAI just announced the launching of Sora and tech giants met in Slovenia to commit to UNESCO framework for ethical AI just a couple of weeks ago. As news regarding the dangers and the benefits of generative AI technologies are taking over the public agenda, it seems there are two sides to this story. The marketing professional that is watching all the news in the AI field but is still reluctant or struggling to incorporate it in their daily tasks. And the proactive marketing professional who is already using two to three tools, attending workshops and watching LinkedIn tutorials about it.

Anca Apolozan | Account Director

Life without cash. Or smart homes. Or flat flowcharts. All have arrived in Romania, but have not yet become trends. What are they missing? In fact, the question is harder – how are trends born? Our managing partner, Ana, likes to compare social media with a „land of self-government” that transcends itself and tends towards shorter forms of content. Finally, „media” can be replaced with „medium”. In a world where information is spread at high speed and uncontrolled multiplication of sources, the solution remains critical thinking.

Ana Stănel | Managing Partner

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